Module 6
This assignment is in two parts, a discussion post, and an activity
Activity: Instructions & Requirements
To successfully meet the requirements for this assignment, you will need to answer the following:
No matter how well an organization meets its customers' needs, ethics must take center stage. Hospitality organizations must pay close attention to the company’s duty (corporate social responsibility) to operate in an honorable manner, provide good working conditions for employees, encourage workforce diversity, be a good steward of the environment, and actively work to better the quality of life in the local communities where it operates and in society at large.
To meet the expectations of this assignment, you need to find both a domestic and an international example of where a hospitality company lost focus on its corporate social responsibilities and failed to uphold its essential responsibilities. For both of these examples, you need to
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Identify the hospitality-related company
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What they did/did not do as it relates to corporate responsibility
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What negative/positive outcomes came from the incident
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What could they have done differently/better
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References to the article or source information for each example
When submitting this assignment, ensure that your content is single-spaced with 1” margins. All assignments should be completed using Microsoft Word and submitted via Canvas. Use the following rubric to successfully complete your assignment Module Activity Rubric Description Download Module Activity Rubric Description.
AI Utilization
At the conclusion of the assignment, briefly describe if and how AI tools were used (e.g., brainstorming, editing, outlining). Failure to disclose AI use accurately may result in point deductions.
For this assignment, AI tools may be used for idea generation, concept clarification, or clarity editing. Students are responsible for the accuracy, interpretation, structure, and conclusions of all submitted work. Submissions must reflect the student’s original thinking, application of course materials, and personal judgment. Work that appears primarily AI-generated and has minimal student contribution will receive reduced credit regardless of technical quality.
Discussion Post:
Module 6 - Discussion
Ethics can mean different things. As your textbook outlines, ethics cover a broad range of topics within hospitality. However, I want to focus on the future of the hospitality business, which is the growth of artificial intelligence. AI can simultaneously scare people but emboldened organizations to use data to help teach their systems to get better at meeting our needs. Before starting this discussion, read the external whitepaper linked in this Module (Six Steps to Bridge the Responsible AI GapLinks to an external site.).
https://www.bcg.com/publications/2020/six-steps-for-socially-responsible-artificial-intelligence
To begin our conversation on this module, answer the following question and then engage with the corresponding discussion:
Discuss why these 6 steps are the most important components of using AI ethically and responsibly (hint: you will have to read the entire article, along with doing some of your own research, to validate these steps)
Remember to pull from your textbook, articles, videos, and other materials to provide specific answers, processes, concepts, and examples for this question. The first response will start the discussion, and each corresponding response must add to what has been said in previous posts.